CITY MEETS SOUL

Melbourne, March 19th - 23rd 2026

A city-led reset shaped by Melbourne’s unmatched vibrancy, service, and atmosphere, curated to elevate your energy, your thinking, and your sense of what’s possible.

There’s a particular feeling Melbourne gives you.It’s in the vibe, the pace, the quality, and the hum. The way the city seems to meet you, thoughtfully, effortlessly, and something in you exhales.

It’s the balance Melbourne does so well, considered design, quiet sophistication, and stimulation that leaves you feeling inspired. And when you give yourself five days inside that frequency, with depth, spaciousness, beauty, and support - the clarity you’ve been circling starts to land.

City Meets Soul is a reset for founders, creatives and industry leaders who can feel they’re stepping into a fresh season and want to meet that shift with intention, groundedness, and space.

Through environment, creatively elevated spaces, service, and identity-level support woven throughout the entire week.

WHERE YOU’LL STAY:

THE STANDARDX, FITZROY

Your home base for the reset is The StandardX Melbourne, a bold, design-forward hotel in the heart of Fitzroy. Melbourne’s most creative, culturally alive neighbourhood.

This isn’t just a place to sleep. It’s the heart of this reset.
The hotel itself is a primary part of the experience.

Thoughtful, elevated interiors
A moody, stylish lobby with character
Rooftop city views and a bar that feels both calm and alive
A restaurant with that signature Melbourne hospitality
Artisan coffee, quality bedding, warm service, effortless detail
A creative atmosphere that supports clarity and inspiration

Step outside and you’re directly across from the iconic Fitzroy Markets, vintage finds, makers, artists, culture, energy.

Walk a little further and you’re at:

Luxury Bathhouse
Good Vibes Yoga + Pilates studio
The city’s best cafés, bakeries, wine bars, and galleries
Street art and laneways
Independent fashion and design stores
That unmistakable Fitzroy hum

The neighbourhood becomes part of the container.
The design, the pace, the light, the service, it all helps you reset on a deeper, wider and more grounded level.

To play, press and hold the enter key. To stop, release the enter key.

WHAT’S INCLUDED

Welcome pack on arrival

Thoughtful, curated, considered.

One luxury long lunch

A slow, intimate, luxurious afternoon where ideas land, conversations deepen, and you soften into the week.

Luxury Bathhouse Experience

A full-body reset. Restorative, calming, design inspired and deeply nourishing.

All scheduled group transport

Ease is part of the experience.

Guest speaker session

A Melbourne-based creative leader and coach who brings insight, inspiration, and elevated perspective.

5 days / 4 nights at The StandardX, Fitzroy

Design-led, modern, grounded, creative and the perfect environment for space, clarity, and new (or old not yet actioned) ideas.

One afternoon of tapas + cocktails/mocktails

A relaxed, luxe, sensory pause with a curated conversation and guest speaker.

Reformer Pilates + Yoga pass

Movement options at Good Vibes Studio, just a short walk away.

Intentional spaciousness

The week is designed with pockets of space so you can explore Fitzroy and the City, wander, rest, or simply be with your thoughts. This is where some of the clearest insights land.

Two elevated dinner experiences

Thoughtfully chosen spaces with atmosphere, connection, and Melbourne-level service.

Daily (simple) breakfast + Melbourne coffee rituals

Simple, grounding, high-quality beginnings to each day.

Creative + cultural immersion

Think markets, galleries, textures, food, design. Chosen to help you see yourself and your life through a different lens.

Coaching woven throughout the entire five days

Identity-level conversations.
Grounded reflection.
Support in real time.
Not forced, not scheduled back-to-back, but integrated into the energy of the week.

WHAT’S NOT INCLUDED

To keep the reset accessible and spacious, these elements are yours to arrange:

Your flights
Lunches outside the hosted long lunch
Additional drinks + snack
Personal shopping or leisure
Travel insurance
Optional spa treatments beyond the included experience
Transport to and from the airport and during personal free time

WHO THIS RESET IS FOR

This is for the woman who:

Feels a shift in herself and wants space to understand it
Is in — or entering — a new season of ambition
Wants clarity without pressure
Values design, intention, quality, and city-led energy
Feels held by environments that elevate her
Wants depth and connection without it feeling forced or inauthentic
Needs a break from output, but not from herself and her thoughts
Wants rest that doesn’t dull her ambition
Feels most inspired in vibrant, creative places
Craves space to think, feel, connect, and choose

This is not a wellness retreat. It’s not a holiday.
It’s not business coaching in a fancy hotel.

It’s a reset, where environment, identity, pace, and depth meet.

Save My Spot

THE INVESTMENT

$4,600 NZD per person

This includes the curated elements of the reset, including accommodation, dining experiences, bathhouse afternoon, Yoga/Pilates access, guest speaker session, cultural/creative immersion, coaching, welcome pack, and all scheduled transport.

Payment plans are available.
Credit card payments accepted on request.

THE INVITATION

You know when you’re changing, even if you can’t articulate what’s next yet.
Something inside you is recalibrating.
Your clarity is returning.
Your ambition is shifting shape.

City Meets Soul is the space where you get to meet yourself (differently), gently, honestly, and with enough room to hear what you’ve been overriding.

If you’re ready to step into a reset shaped by beauty, design, service, and the vibrancy of Melbourne…

Your place is waiting.

Apply to reserve your place

(You’ll receive a personal email from Amy with next steps.)

If you’d prefer to connect first or learn more about the week, you can book a call with Amy to explore whether this experience aligns with what you’re looking for.

This reset is intentionally capped at six women to keep the experience spacious, personal, and values-led. I’m intentional about the group so the dynamic feels supportive and aligned for everyone involved.

Apply to join City Meets Soul ~ Melbourne Reset

Your Host — Amy Luttrell

Amy Luttrell is a high-level business and leadership coach specialising in identity, ambition, and values-led success. Her work is known for its depth and precision, blending applied psychology, somatic awareness, and strategic clarity that supports women to lead with intention and design careers and lives that feel both expansive and grounded.

With a decade of entrepreneurial experience and a coaching style rooted in emotional intelligence and integrity, Amy is the person clients seek out when they’re ready to step into a more aligned and confident expression of themselves.

Amy believes in the power of environment to shape thinking and open perspective, which is why City Meets Soul feels like such a natural extension of her work. Melbourne’s design, pace, service, and sophistication mirror everything she teaches: clarity, creativity, inspiration, and the kind of ambition that feels well.

City Meets Soul is a reflection of what she believes in most: intentional environments, elevated experiences, space to breathe and think, and the kind of inspiration you can only access when you step out of what has become familiar and welcome in a fresh perspective.